Britney Spears has been teasing her ‘one-of-a-kind’ jewelry brand ‘B Tiny’ on her social media, seemingly claiming the ‘artistic pieces’ are her own original designs. Britney had been hinting at the brand’s arrival since November 3, slowly trickling out new designs that were touted as being from her own collection. Over the course of this month, for example, the popstar posted hand chains she touted as her own design. The 42-year-old megastar teased fans on Thursday with an Instagram post promising that the arrival of her new brand was imminent – captioning a post with ‘Coming soon! But an identical piece has been available for sale on the website Truly Blessed Jewels, called the Francesca CZ Hand Chain and priced at $118. Not only is the piece the exact same but also the photo she used – the only difference is Britney has her brand name slapped on top. And Britney appears to be using photos of the designs that are identical to those from the other jewelry websites. On November 15, she displayed a chain that wrapped around a woman’s middle finger and had a clear jewel at the center.
In another post from November 7, she used the designs from a different jeweler, The Littl. The ‘made-to-order’ silver hand chain originated from the Etsy store TatiRocks and is called the ‘Sadie Turquoise Hand Chain.’ It costs $126.75. Fans on a Reddit forum speculated on whether or not Britney was ripping off other brands’ designs, but some users stated this was the way the jewelry industry operated. The description is a “fun and festive Turquoise hand chain decorated with genuine turquoise stones and a center teardrop turquoise stone”. What Britney could have done with this launch is dropshipping – which is why many jewelry brands sell similar looking pieces. She also sells apparel and accessories on her official website – charging a hefty price for miscellaneous objects themed after the holidays. Five of the rings and the chain costs $115.50, with 20 percent off the sticker price. Just one ornament that says ‘Baby One More Time’ costs $20, while a 20 square-foot roll of wrapping paper that has written on it “Merry Britmas” is a staggering $24.95. The photo featured classic sterling silver finger rings and a matching chain that had pearls – see post https://www.backtoglamour.com/blog/2024/10/27/different-types-of-sterling-silver-bracelets-wholesale-and-save-money-2/ – insets. Realizing how cool it is to be an artist that can be passionate in so many different ways ! They also could swap the stone out for Black Spinel, Crystal Quartz, Green Onyx or Moonstone. Neither Britney nor the representatives of the three jewelry brands in question responded to DailyMail.com’s request for comment. Fans were quick to point out that the products were identical and commented on the TatiRocks’ Instagram post that featured the piece, claiming that Britney had lifted the product from the site and combined the hand chain with another to pass it off as her own. But Britney touted the set as her own in a November 4 Instagram post: ‘My first jewelry line coming soon ! Customers could opt for either the gold or silver chain. People have been making this style of jewelry for decades,’ one user commented. B Tiny coming soon! In this business model, Britney would never have to hold inventory or manage shipping, but focus solely on the marketing of the product. She also showcased a picture of what appeared to be her own hand wearing a silver chain with a series of turquoise stones in it, and a separate gold one with a green stone layered on top of her silver piece. Delicate extremely different and one of a kind pieces ! The Littl priced a single ring along with the chain at $52.50. The ‘made-to-order’ silver hand chain originated from the Etsy store TatiRocks and is called the ‘Sadie Turquoise Hand Chain. Another fan on the forum questioned her competency, but stated this wasn’t the first time the popstar had undergone a business venture she didn’t have experience in. Back in 2018, Britney launched a fashion and lifestyle brand with music retail branding company Epic Rights – it was meant to feature fashion apparel, hair care and accessories. I’m so excited ! Meanwhile, an ‘I’m A Sleigh For You’ green Christmas sweater will be sure to set you back a hefty $85. This is the least original piece of jewelry.
Everyone Loves Sterling
If you’re as magpie-like about jewellery as I am, you’ll always be on the lookout for new brands and original pieces to add to your collection. Her signature T-bar necklaces have been worn by the likes of Taylor Swift. But along with the prominent brands we all know and love, there are a load of under-the-radar gems (no pun intended) out there just waiting to be discovered. The brand’s founders, sisters Christie and Rosanna Wollenberg, believe you shouldn’t just save beautiful jewellery for best, so the sculptural rings and earrings are as practical as they are elegant. Their goal is to make pieces that ‘will be your go-to for years to come’. All Grove & Vae jewellery is designed in London, and created using 14k gold vermeil and rhodium-plated sterling silver. Tilly Sveaas founded her eponymous brand in 2016. Born in Hong Kong to British-Norwegian parents, London-based Tilly has been a jewellery designer for over 25 years, creating her first pieces during an extended trip to Bali, where she still produces to this day. Otiumberg positions itself as a demi-fine jewellery brand. This British brand was launched in the autumn of 2024 by Tofi Caroline Adedoyin, a former investment banking director. If you love keeping things unique and prefer to shop independent, these jewellery brands are worth checking out and keeping in mind for your next purchase. There are so many amazing affordable and mid-range jewellery brands out there today, with a plethora of choice no matter what your style.
The brand focuses on creating timeless, versatile pieces tailored to the modern woman’s everyday wardrobe. So she decided to make her own. With Love Darling believes in changing the world one piece of jewellery at a time. It specialises in bright, colourful jewellery. I was tired of sacrificing style for quality, or my bank account for both’ says Neima Row founder Naomi Genes. Catherine ‘Catch’ Rhys Jones started her label out of a frustration with the jewellery she was buying. Founded by Amelia Hitchcock-Merritt in the middle of lockdown at just eighteen, Bijoux De Mimi became one of the fastest growing jewellery brands in the UK. It always came with lengthy care instructions and still tarnished after only a few wears or turned my skin green’ she says. After working in the jewellery industry for 10 years, Amelia Bainbridge saw a gap in the market for jewellery that was both beautiful and affordable – and Auree was born in 2014. All Auree pieces are made with the highest quality solid gold, sterling silver or gold vermeil and natural gemstones. Prior to starting Bijoux De Mimi, Amelia attended Central Saint Martins. The pieces are gorgeous too – from delicate pendants to eye-catching hoops, available in either 18ct gold vermeil or sterling silver. The brand uses solid metals – not plated or vermeil, and promises no green fingers or brass rash. Items are produced in developing countries, giving the artisans income to lift themselves and their families out of poverty. Crystals & Co. founders (and best friends) Emily Mackeogh and Leah O’Reilly aim to accessorise peoples lives with fun, high quality affordable jewellery. Made by small workshops all over the world, each piece holds a story. Think timeless glamour meets modern minimalism, without the unattainable price tag.
Founded by Olivia Jenkins in 2021, D. Louise creates timeless long-lasting yet affordable jewellery.
It was established in 2009, with the ethos that jewellery should say a lot about who you are, whether big and bold or delicate and gold. Award winning British Jewellery Brand Scream Pretty was founded by Lucy Lee with her sister Jessica Pearce in 2016. This family run business designs jewellery for self expression; affordable, stylish and fun – jewellery to shout about. Dreamt up on a bicycle ride through Rajasthan, India, the British jewellery brand Memara was launched in 2019, with the aim to create beautiful, timeless yet affordable demi-fine pieces. Scream Pretty’s signature style is the curated ear – combining piercings and ear cuffs, to create bold stand out styling. After growing up in Singapore, founder Lynette Ong left her job in finance to pursue a dream of using her creativity for the better. Olivia’s pursuit began when she identified a gap in the jewellery market – the need for everyday pieces that wouldn’t fade after a few wears – with this every piece comes with a lifetime guarantee against colour fading. Founded by Olivia Jenkins in 2021, D. Louise creates timeless long-lasting yet affordable jewellery. Pieces are made in sterling silver with 18ct gold vermeil. The ranges include a collaboration with Vogue Williams. The brand is named after Olivia’s mother Deborah Louise who Olivia sadly lost to cancer in 2017. With the loss of her mother, Olivia felt life was too short to not be truly passionate about the everyday and D.Louise was born. Abby is a big believer in the talismanic and restorative power of jewellery, and strives to create designs that are both ethical and fashioned with love. The eclectic collection draws inspiration from founder Abby Kaye’s past experiences and travels through India, as well as her childhood in London and love of nature.